Home / City Job Salaries / Market Research Analyst in Springfield

Market Research Analyst Salary in Springfield, OH

How much does a market research analyst make in Springfield? Explore median, entry-level, and senior salaries adjusted for Springfield's cost of living.

Median Salary
$43,820
per year in Springfield
Entry Level
$25,687
Starting salary
Senior Level
$59,434
Experienced professionals
Cost of Living
78
22% below national avg

Salary Breakdown by Experience Level

See how market research analyst salaries break down across different pay periods in Springfield.

PeriodEntry LevelMedianSenior
Annual$25,687$43,820$59,434
Monthly$2,141$3,652$4,953
Biweekly$988$1,685$2,286
Weekly$494$843$1,143
Hourly$12$21$29

Springfield vs National Average

How Springfield's market research analyst salaries compare to national figures.

Springfield Salary
$43,820
COL Index: 78
National Average
$63,840
COL Index: 100
Difference
-$20,020
Lower in Springfield

Cost of Living in Springfield

1-Bedroom Rent
$650
per month
Median Income
$34,920
per year
Population
58,662
residents
Rent % of Income
22.3%
median household
Cost of Living Index: 78 — A score of 100 represents the U.S. average. Salaries in Springfield have been adjusted to account for local cost differences.

About Market Research Analyst

Overview

Conduct market research and analyze consumer behavior and trends.

Education

Bachelor's degree in Marketing, Statistics, or related field

Key Skills

Market ResearchData AnalysisConsumer InsightsReporting

Growth Rate

Expected job growth: +20% over the next decade

Compare Cities: Market Research Analyst Salary

See Market Research Analyst salaries in other top cities.

New York, NY
$97,360
+122%
Los Angeles, CA
$79,620
+82%
Chicago, IL
$76,380
+74%
Houston, TX
$60,900
+39%
Phoenix, AZ
$69,120
+58%

Financial Tools to Explore

Use these Pulsafi calculators to understand your finances based on a market research analyst salary in Springfield.

Salary Breakdown Calculator

See exactly how your salary breaks down into taxes and take-home pay.

Cost of Living Calculator

Understand your expenses and purchasing power in Springfield.

Budget Calculator

Create a personalized budget based on your income and expenses.

Rent vs Buy Calculator

Compare the true costs of renting versus buying in Springfield.

Market Research Analyst Salary in Springfield, OH — Complete Guide

Median Salary Overview

The median salary for a market research analyst in Springfield, OH is $43,820 per year, adjusted for the local cost of living index of 78. This figure reflects typical earnings for experienced professionals in this role, considering Springfield's unique economic conditions.

Salary Range and Experience Levels

Entry-level market research analyst professionals in Springfield can expect to earn around $25,687 annually. As professionals gain experience, salaries typically increase, with senior-level market research analysts earning approximately $59,434 per year. This represents a 131% increase from entry to senior level.

Cost of Living Adjustment

Springfield's cost of living index of 78 significantly impacts salary comparisons. As a lower cost-of-living city, salaries in Springfield are adjusted accordingly. This means that while the nominal salary may appear higher or lower than the national average of $63,840, the actual purchasing power must be considered in context.

Housing and Affordability

A significant portion of a market research analyst's salary in Springfield typically goes toward housing. With a 1-bedroom apartment averaging $650 per month, housing represents about 17.8% of median salary. Financial experts generally recommend keeping housing expenses below 30% of gross income.

Career Growth and Opportunities

Market Research Analysts are in growing demand across the United States, with an expected job growth of 20% over the next decade. In Springfield, this translates to increasing opportunities and potential for salary growth as demand for experienced professionals continues to rise.

Data source: Salary estimates on this page are based on Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) program, adjusted for regional cost of living differences. Figures are approximate and intended for informational purposes only. Actual salaries may vary based on employer, experience, education, certifications, and local market conditions. This page does not constitute financial or career advice. For the most current wage data, visit bls.gov.