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Social Media Manager Salary in Des Moines, IA

How much does a social media manager make in Des Moines? Explore median, entry-level, and senior salaries adjusted for Des Moines's cost of living.

Median Salary
$74,120
per year in Des Moines
Entry Level
$43,923
Starting salary
Senior Level
$107,062
Experienced professionals
Cost of Living
97
3% below national avg

Salary Breakdown by Experience Level

See how social media manager salaries break down across different pay periods in Des Moines.

PeriodEntry LevelMedianSenior
Annual$43,923$74,120$107,062
Monthly$3,660$6,177$8,922
Biweekly$1,689$2,851$4,118
Weekly$845$1,425$2,059
Hourly$21$36$51

Des Moines vs National Average

How Des Moines's social media manager salaries compare to national figures.

Des Moines Salary
$74,120
COL Index: 97
National Average
$71,120
COL Index: 100
Difference
+$3,000
Higher in Des Moines

Cost of Living in Des Moines

1-Bedroom Rent
$1,300
per month
Median Income
$55,234
per year
Population
210,330
residents
Rent % of Income
28.2%
median household
Cost of Living Index: 97 — A score of 100 represents the U.S. average. Salaries in Des Moines have been adjusted to account for local cost differences.

About Social Media Manager

Overview

Manage social media accounts and create engaging content.

Education

Bachelor's degree in Marketing, Communications, or related field

Key Skills

Social Media PlatformsContent CreationAnalyticsCommunity Management

Growth Rate

Expected job growth: +21% over the next decade

Compare Cities: Social Media Manager Salary

See Social Media Manager salaries in other top cities.

New York, NY
$79,990
+8%
Los Angeles, CA
$77,380
+4%
Chicago, IL
$63,910
-14%
Houston, TX
$62,580
-16%
Phoenix, AZ
$65,350
-12%

Financial Tools to Explore

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Social Media Manager Salary in Des Moines, IA — Complete Guide

Median Salary Overview

The median salary for a social media manager in Des Moines, IA is $74,120 per year, adjusted for the local cost of living index of 97. This figure reflects typical earnings for experienced professionals in this role, considering Des Moines's unique economic conditions.

Salary Range and Experience Levels

Entry-level social media manager professionals in Des Moines can expect to earn around $43,923 annually. As professionals gain experience, salaries typically increase, with senior-level social media managers earning approximately $107,062 per year. This represents a 144% increase from entry to senior level.

Cost of Living Adjustment

Des Moines's cost of living index of 97 significantly impacts salary comparisons. As a lower cost-of-living city, salaries in Des Moines are adjusted accordingly. This means that while the nominal salary may appear higher or lower than the national average of $71,120, the actual purchasing power must be considered in context.

Housing and Affordability

A significant portion of a social media manager's salary in Des Moines typically goes toward housing. With a 1-bedroom apartment averaging $1,300 per month, housing represents about 21.0% of median salary. Financial experts generally recommend keeping housing expenses below 30% of gross income.

Career Growth and Opportunities

Social Media Managers are in growing demand across the United States, with an expected job growth of 21% over the next decade. In Des Moines, this translates to increasing opportunities and potential for salary growth as demand for experienced professionals continues to rise.

Source: BLS OEWS May 2024Metro-level wage data for this occupation and area
Data source: Salary data on this page are sourced from Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) program May 2024 estimates. Figures are approximate and intended for informational purposes only. Actual salaries may vary based on employer, experience, education, certifications, and local market conditions. This page does not constitute financial or career advice. For the most current wage data, visit bls.gov.